New Media Available for Investment Banking Presentations
An investment banking presentation can put the reader to sleep, especially potential investors. Thick booklets of printed information, charts, graphs. Who has time to study and evaluate all of this information? Certainly not me! I just throw it into the trash basket, unread. Someone spent uncountable hours preparing this information, but I don't care. I don't have time to read it. The day of the paper investment banking presentation may be over, however, to be replaced with the video presentation.
Think of the interested prospect, looking for an investment opportunity. He receives a pile of book-length presentations from your competitors. What does he do with them? He pages through them, heaves a sigh, and tosses them in with the leftovers from lunch. How can you stand out? You can stand out by getting off the paper and onto the screen. Talk to your prospects directly through a computer-based video. In a company profile video, you can present your people in front of the prospect just as if they were visiting in person, and they can say aloud the words that the prospect wont take time to read. You can tell your story pictorially and make it real for the viewer. You can walk them through a virtual tour of your facility. You can introduce your people to them. And all of this can be made available just through your web site. With a video on the web, the viewer can see your video whenever is convenient, and as often as he likes.
A similar unread paper presentation is the annual report. Annual reports are required of public companies and are based on information that can be intrinsically interesting. But, no matter how innovative the design or how eye-catching the photography, they still consist of words to be read. You can be ahead of the pack if you re-envisage your annual report as a modern video annual report. Bring your dull data to life. Bring your company into visibility. Make your readers sit up and pay attention.
The third option is the road show. A professionally, even artistically, produced video can replace the need for your people to travel. Your prospects can see who you are and what you offer right on their computer. This video can show your people, your facility, and your product. Its more than just another PowerPoint slide show, although this presentation can contain slide show-type material. Your prospects will see a living representation of your company, its people, and its offerings.
The company that prepares your video can also promote it through a nationally distributed press release containing a hot link back to your video. An e-mail message can be sent to 50,000 qualified prospects. These recipients can then easily pass on your video to their colleagues through Web 2.0 sharing and book marking tools.
This new and vital technology can revitalize your efforts to reach your prospects in an innovative way. At the same time, these videos will take the place of reams of paper with flying electrons, reducing waste, energy usage, and pollution. They give you a great advantage while eliminating disadvantages. - 23222
Think of the interested prospect, looking for an investment opportunity. He receives a pile of book-length presentations from your competitors. What does he do with them? He pages through them, heaves a sigh, and tosses them in with the leftovers from lunch. How can you stand out? You can stand out by getting off the paper and onto the screen. Talk to your prospects directly through a computer-based video. In a company profile video, you can present your people in front of the prospect just as if they were visiting in person, and they can say aloud the words that the prospect wont take time to read. You can tell your story pictorially and make it real for the viewer. You can walk them through a virtual tour of your facility. You can introduce your people to them. And all of this can be made available just through your web site. With a video on the web, the viewer can see your video whenever is convenient, and as often as he likes.
A similar unread paper presentation is the annual report. Annual reports are required of public companies and are based on information that can be intrinsically interesting. But, no matter how innovative the design or how eye-catching the photography, they still consist of words to be read. You can be ahead of the pack if you re-envisage your annual report as a modern video annual report. Bring your dull data to life. Bring your company into visibility. Make your readers sit up and pay attention.
The third option is the road show. A professionally, even artistically, produced video can replace the need for your people to travel. Your prospects can see who you are and what you offer right on their computer. This video can show your people, your facility, and your product. Its more than just another PowerPoint slide show, although this presentation can contain slide show-type material. Your prospects will see a living representation of your company, its people, and its offerings.
The company that prepares your video can also promote it through a nationally distributed press release containing a hot link back to your video. An e-mail message can be sent to 50,000 qualified prospects. These recipients can then easily pass on your video to their colleagues through Web 2.0 sharing and book marking tools.
This new and vital technology can revitalize your efforts to reach your prospects in an innovative way. At the same time, these videos will take the place of reams of paper with flying electrons, reducing waste, energy usage, and pollution. They give you a great advantage while eliminating disadvantages. - 23222
About the Author:
Chuck Stewart discovered how a CEO can be assured of making a high quality investment banking presentation each and every time through the use of modern video technology. He discovered that, delivered through traditional means, an investors meeting is expensive to deliver and varies from meeting to meeting in its quality.
posted by X - Men @ 2:07 AM
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